Business plan for a media product - The Reading Series Essay

Business plan for a media product - The Reading Series - Essay Example with Riverbank technical manager Paul Winters, the series was first commissioned by then Riverbank manager Denis Clifford in 2004 and it was commissioned again by previous Riverbank manager Marcella Bannon in 2005, in 2006 commissioned again by new manager John O’Brien and due to its success in the community, has been commissioned again for another series by existing Riverbank manager John O’Brien to run for three years. We are planning to form a company which will be working formally on these footings and would engage into professional activities of arranging such gatherings all over the place in order to bring out the most amazing talents of the world and In doing so we believe that we will not only be serving the art but also providing healthy and competitive entertainment to our consumers. We believe that our company will be one of its own as it will offer unique opportunities to brightest talents with ready access to those who can provide them opportunities to show their talent. Our basic aim therefore would be to form a link between the writers and the professional publishers who can publish the talents identified by us. â€Å"The Riverbank Reading Series aims to introduce the community to various types of literature (fiction, non-fiction, columns, journalism and to a lesser extent poetry) by having a broad range of authors, writers and journalists read from their work. We aim to keep our audiences happy and entertained by accompanying readings with video projections, lighting and music and by generally creating a relaxed atmosphere of fun and humor. We also aim to keep the evenings short and sweet (an hour or so) so that the readings can be given their full attention by the audience.† Our company will be primarily a small scale company with initial paid up capital of Euro 1.000 Million. We will be a small scale company with employee level of just 25 people in its initial phase however we intend to increase our human resource base by recruiting our